Privacy and cookies

Privacy & Cookie Policy – Agrokron

Processing of Personal Data

1. Introduction

Agrokron is committed to protecting the privacy of its customers and to processing their personal data in accordance with applicable data protection laws, including Regulation (EU) 2016/679 (GDPR) and the Italian Personal Data Protection Code (Legislative Decree 196/2003, as amended by Legislative Decree 101/2018).

2. Data Controller

The data controller is R.a.i.m. s.a.s., with registered office at Via Giuseppe Laterza, 39, 88900 Crotone, Italy. For any question or request regarding the processing of personal data, you can contact the controller by email at info@agrokron.com.

3. Types of Data Collected

Agrokron may collect and process the following personal data:

• Identification data (first name, last name, address, phone number, email)

• Browsing data (IP address, access and site usage data)

• Other data voluntarily provided by users (contact forms, registration, etc.)

• Data collected through marketing cookies (Meta Pixel), only if the user has given consent

4. Purposes of Processing

Data is processed for:

• Order management

• Customer support

• Tax and legal obligations

• Improvement of our services

• Sending promotional communications (with consent)

• Campaign measurement and personalized advertising on Facebook and Instagram (with consent)

5. Legal Basis

• Contract

• Legal obligation

• Consent (including promotional communications and marketing cookies)

• Legitimate interest

6. Processing Methods

Data is processed by electronic and manual means, in compliance with the security measures required.

7. Retention

Data will be retained for the time necessary for the purposes for which it was collected, in compliance with applicable regulations.

8. Data Subject Rights

The user may:

• Access their data

• Request rectification or erasure

• Restrict or object to processing

• Request data portability

• Withdraw consent

• Lodge a complaint with the supervisory authority (Garante)

9. Disclosure and Dissemination

Data will not be sold or disseminated, but may be shared with third parties for the stated purposes.

In particular, if the user accepts marketing cookies, some browsing data is shared with Meta Platforms Ireland Ltd. (Facebook and Instagram), which may also process it outside the European Economic Area in accordance with its own policy: facebook.com/privacy/policy.

10. Changes to the Privacy Policy

Agrokron reserves the right to update this policy at any time.

Cookie Policy

Why do we use cookies?

To improve the user experience and the operation of the site.

What are cookies?

Small text files stored in the browser, used for:

• Easier browsing

• Storing preferences

• Shopping cart

• Anonymous statistics

• Measurement and advertising on Facebook and Instagram (only with consent)

Types of cookies used

• Functional: improve browsing

• Analytics: collect anonymous data on site usage

• Marketing (Meta Pixel): installed only if the user accepts them from the banner. They allow Meta to detect certain actions taken on the site (product views, add to cart, purchase) in order to measure our ads on Facebook and Instagram and show more relevant advertising. Cookies set: _fbp and _fbc (duration 90 days). If the user declines, the Pixel is not loaded. Consent can be changed or withdrawn at any time through the cookie banner or the browser settings. More information: Meta Cookie Policy.